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Color Analysis Apps: The Deceiving Convenience

Updated: Jan 24

Color analysis apps have become increasingly popular in recent years, offering individuals a quick and easy way to determine which colors best complement their natural coloring. However, it is important to bear in mind that these applications can be unreliable and the results should not be taken too seriously.


Utilizing color analysis apps can be a popular, tempting option. After all, they are accessible from nearly any digital device and rely on an individual's images to determine their natural coloring. Yet this convenience is also its downfall; we cannot guarantee accuracy when it comes these applications because of varying lighting, quality and colors in photos. Additionally, slight variations in skin tone or eye color are often overlooked by these programs.


Here are some reasons to avoid relying solely on color analysis apps:

  1. Inaccuracy - color analysis apps are not always accurate in their assessments. They may not take into account factors such as lighting, skin conditions, or determine whether you are wearing makeup or not.

  2. Limited information - color analysis apps may only assess a few aspects of your natural coloring, such as skin tone and eye color, but not take into account other factors such as hair color, freckles, or even your true undertone.

  3. Lack of personalization - color analysis apps provide a general assessment based on broad categories, but they may not take into account your individual preferences, lifestyle, or personal style.

  4. Human touch - A face-to-face consultation with a trained consultant can offer a more comprehensive analysis and personalized recommendations. They can carefully consider the subtle nuances of your natural coloring and offer customized advice that takes into account your individual characteristics.

  5. Risk of oversimplification - While color analysis apps can provide a basic understanding of your color profile, relying solely on them may result in oversimplification of your personal style. This could prevent you from exploring different colors and textures that fall outside the app's recommendations.

Therefore, it's important to complement the results with advice from trained consultants and your own personal preferences. This approach can offer a more thorough analysis and ensure that you're making informed choices that reflect your unique style and personality.


Generally, my color analysis sessions run for around half an hour. During this time, we will sit in front of a mirror and experiment with various fabrics to identify which shades best suit you. I will help determine what hues are most flattering for your individual look. All sessions are not only informative, but also enjoyable and engaging.

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